Digital Content Creator


Rachel Prost
Digital Content Creator
Phone:
763-657-6267
Email:
Education
About Me
I received my BA in Interactive Media from the University of Wisconsin-Superior in December, 2021. I am passionate about storytelling, designing for diversity, web accessibility, and continuous learning. Through my work, I strive to build on my skills as a visual communicator, interaction designer, and digital content creator to have a positive effect on people's lives.
I hope to further develop my media production skills, travel the world, and one day return to the ocean to SCUBA dive to film and edit a documentary about the life below the surface. In my free time, I enjoy writing, reading, listening to music, watching movies, biking, hiking, photography/video production, learning about cephalopods and other marine biology, and spending time with my friends/family.
Work Experience
April 2022 – Present
June 2020 – December 2021
October 2018 – December 2021
Marketing & Communications Specialist | Summit Academy OIC
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Design digital and print materials to promote 7 adult job training courses and 6 youth STEM programs
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Write, record, edit, and present dynamic stories to expand external audiences
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Capture video and photographic content to produce high-quality visual narratives
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Implement organic and paid social media strategies across 4 social media channels
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Develop, manage, and track email marketing campaigns that average an open rate of 35%
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Build and maintain website of 50 web pages using WordPress CMS ensuring the site is user-friendly and adheres to Summit's design standards
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Centralize and curate digital asset library for classification and findability
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Coordinate print production with local vendors and suppliers
Production Assistant | Stride, Inc.
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Developed, designed, and revised career readiness education curriculum for students by following project-based learning activity specifications that met learning objectives with consistent tone and style
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Provided visual design specifications for corresponding graphics, photos, illustrations, and animations
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Produced 4 short videos on mental health issues for health care career curriculum
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Wrote 3 fictional, high school level resumes, cover letters, and job application examples
Senior Student Web Assistant | University of Wisconsin-Superior
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Created, edited, and updated content on UW-Superior website of 4,200 pages as requested by faculty
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Designed 150 digital display graphics and social media posts to promote on-campus events
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Filmed, edited, and close captioned 37 academic program overviews and student testimonials for UW-Superior YouTube channel and social media platforms